There could be several reasons why you are not receiving enquiries on your rental property. No enquiries means no inspections which means no tenant which then means loss of income.
It's a Secret.
The first question that comes to mind is "Where is it advertised?" Is it being advertised on the major real estate sites? Tenants cannot enquire if they are unaware it is available for rent. Gumtree is certainly not the first place that potential tenants would visit to find a rental property. That's their "go to" site when they are looking to purchase an item, at hopefully a bargain price.
Let ReDIY tell all the tenants that the property is available to rent now. Realestate.com.au and Domain.com.au are the largest Residential Real Estate Sites in Australia. It is mostly Realestate, however, Domain does have a monopoly in some states. These 2 sites alone, are visited by millions of property seekers each month. Domain does allow private landlords to advertise on their site. Their costs are high and are in increments of 2 weeks and 4 weeks. Therefore, if your property is not leased in the chosen time frame, you would have to pay again. Realestate does not allow Private Landlords to advertise on their site. This is a strict policy. Now, you are probably wondering how you can get your property on these sites. ReDIY has the solution. Before reading on, let us assure you that we are encouraging you to rent your property as a Private Landlord.
No hidden costs with ReDIY.
Although ReDIY is a Registered, Licensed Real Estate Agency, we are here for the Real Estate Do It Yourselfers. Because of the strict policies of the major sites, we are required to be registered, in order to give you access to their sites. We are also an approved uploader by these sites. Therefore, we do not need to utilise a third party site to upload to the major portals, as many of our competitors do. ReDIY can advertise your rental property on Realestate, Domain, Rent.com.au as well as many others for a one off low cost. (Refer to our website - www.rediy.com.au) There is no time frame. The property will remain on all sites until it is leased. When you sign up with ReDIY, you create your own username and password, enter the text, upload the photos, pay and press go live and the advertisement is uploaded to all sites, almost immediately.
If you wish to make updates or changes, you can do this at any time from any device and there is no limit to the number.
Grab your next tenant's attention.
The second thing to consider is the advertising text. It is good practise to have a look on these real estate sites at advertisements for other rental properties, that are similar to yours. They will give you some ideas. Your advertisement can be either in an essay format or having a list of the benefits and features. Itemise all the fixtures ,fittings and extras such as heating, air conditioning, dishwasher, en suite or extra toilet, car parking, outdoor entertaining and pools. The location, proximity to schools, public transport, parks, shopping and all other living conveniences is also important to be noted. The heading needs to be a grab of the best feature of the property. Whether it is the home itself or the location. If it is located in the catchment of a very popular school, it will grab attention. As we are sweltering through this heat at the moment, a pool would capture a lot of attention. Thirdly, are the photos appealing? The photos need to look professional. Perhaps, borrowing a friend's camera will help. You may even want to consider professional photos. We can help there. The first photo, the main image, can determine whether a tenant chooses to look more closely at the advertisement.
Come on, be honest, is the rent too high?
The last thing to consider is the rental amount. Is it too high? Research these major real estate sites for comparable properties to help you in deciding what the market value of the rental should be. A rental that is overpriced by $20 per week will deter tenants. If the property remains vacant for 2 months at an advertised rental amount of $450, that is $3600 in loss of rent. By dropping the rental amount to $430 with a very short vacancy period, the loss of income is minimised. A clause in the lease agreement, stating a rental increase in the future, is an option.
ReDIY helps you until you find a tenant.
These are the first steps to attract enquiry. Advertise your private rental with ReDIY, to access Realestate and Domain, as well as other real estate sites. The enquiries should then come in. Because private landlords are not permitted to use realestate.com, all the enquiries from the advertisement come to us. We forward them by email to you. They are also entered into your dashboard. This gives you the opportunity to contact them at a time that suits you. If the prospective tenant chooses to sign in to our site, you can both access our chat function and chat directly to them. We have staff on the phone, email and chat function from 7am to 8pm (Brisbane time) business days and 9am to 6pm on weekends. Any enquiries that come in before 10pm are forwarded directly to you. Enquiries after 10pm will be sent to you first thing in the morning.
Once you are receiving enquiries, you are well on your way to attracting a good quality tenant. The next step is the inspection. Then follows the screening of your selected tenant and if successful, the documentation. All of these will be covered in later blogs.
ReDIY site is going to get even better.
Because of our vast real estate experience, we have developed a very innovative and user friendly website to assist Private Landlords to lease and manage their rental property in a highly professional manner. There are many added features on our site and there are lots more to come. We are dedicated to helping Do It Yourself Landlords.
First and foremost you need to be attracting enquiry. Visit www.rediy.com.au, have a chat to us or download our booklet that has some great tips for Private Landlords. We also have a video on the site, showing just how easy it is to list your property for rent on Realestate and Domain.